Rough Studios – An Introduction With Els Veerman

The Rough Studios aesthetic is about mixing styles altogether, daring to be different but also loving details and feeling comfy in the clothes. It’s all about that international girl, from Los Angeles to New York, Amsterdam and of course, Paris.

Initially known for creating colourful pillows and rugs, Rough Studios expanded it’s range in 2015 to include women’s fashion and handbags.

We chatted with Els Veerman, Rough Studio’s Creative Director, about her journey so far, and what’s next for the brand.

Rough Studios – An Introduction With Els Veerman