Introducing Double Rainbouu

We’re so stoked to announce that epic Aussie label Double Rainbouu has arrived at Superette just in time for summer! Created for ‘beach babes and pool punks,’ Double Rainbouu puts a fun and fresh twist on the cult classic Hawaiian shirt.

Established by Toby Jones and Mikey Nolan in 2016, Double Rainbouu creates all its vivid tropical prints in-house, taking inspo from Aussie seaside culture. The duo initially met in 2000's and reunited several years later when Jones joined Nolan at Ksubi.

Double Rainbouu is here to make a statement and redefine what 'beach' means in everyday life. Check out our epic selection of Double Rainbouu styles online and in stores now.


Introducing Maria Black

Hailing from Copenhagen, Denmark, our latest Superette International addition is nothing short of perfection. Striving to make intelligent jewellery that makes people think, Maria ...

Introducing Your New Summer Obsession: HUNZA G

The summer uniform of all our favourite celebrities has arrived, and we couldn’t be more excited to welcome swimwear brand Hunza G to the Superette fam!