5 Minutes With: Huxbaby

We took 5 minutes to chat with Jennifer from the cutest little kidswear brand – Huxbaby…

Superette, Superette Blog, Blog, Huxbaby, Baby, Baby Clothes, New Zealand, Kids, Kidswear, Minimal, Geometric
How would you describe the aesthetic and inspiration of your brand / new collection?
The current collection comes from the desire to create fashion for kids with an adult level of style! We like to dress ourselves in gorgeous designs, so why not translate that to our children? I was also inspired to create a sustainable range of clothing that is both kind to the environment (being organic), and sustainable in the way it can be reused and shared amongst siblings. Our aesthetic is very minimalist, edgy and playful with a cool Nordic influence.

What are your hobbies?
Yoga, interiors shopping, travel

Superette, Superette Blog, Blog, Huxbaby, Baby, Baby Clothes, New Zealand, Kids, Kidswear, Minimal, Geometric

Describe a typical day for you.
Crazy busy! Breakfast, emails, social media, lunch on the run, meetings, more emails, visit to our warehouse, prep dinner, exhausted!

What do you do to unwind after a busy day?
I like to put on a candle, some soothing music and have a warm bath.

Superette, Superette Blog, Blog, Huxbaby, Baby, Baby Clothes, New Zealand, Kids, Kidswear, Minimal, Geometric

Favorite food
Raspberries.

Favourite piece from your current collection?
The terrazzo dress is my personal favourite as it’s so versatile, it’s a great lose fit dress that can convert into a smock style top as your little one grows taller!

Superette, Superette Blog, Blog, Huxbaby, Baby, Baby Clothes, New Zealand, Kids, Kidswear, Minimal, Geometric

What is one thing most people don’t know about you?
I go to sleep like an earlybird at 9pm.

What is the last thing you Googled?
Places to stay in Paris

Superette, Superette Blog, Blog, Huxbaby, Baby, Baby Clothes, New Zealand, Kids, Kidswear, Minimal, Geometric
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