We’re so stoked to announce that epic Aussie label Double Rainbouu has arrived at Superette just in time for summer! Created for ‘beach babes and pool punks,’ Double Rainbouu puts a fun and fresh twist on the cult classic Hawaiian shirt. … Introducing Double Rainbouu
Effortless style is what we’re all about this summer and no one does it better than our friends at C&M! C&M launched back in 2012 in response to how women dress for the Australian lifestyle – easy, luxe and leisurely. Their simple and well-structured designs allow the wearer to shine through, which is one of the reasons why C&M is always a big sell out at Superette!
In collaboration with the talented design house, we’ve come up with a 3 Superette exclusives that you definitely don’t want to miss out on!
… Superette x C&M
That’s right, Superette Outlet is back baby and better than ever! We’ve opened up a new retail space in central Auckland to showcase our epic range of discounted brands. Women’s, men’s, kid’s and homeware – Outlet has it all!
A jam-packed social calendar and the need for endless show stopping outfits? Yep, party season has well and truely arrived!
We’ve highlighted the most epic pieces to ensure you’re glowing from head to toe at every event this festive season.
So sit back, scroll and enjoy!
… Party Season Prep
We recently shot our 4th and final Superette campaign of 2018 – Superette Resort. Our epic models, Cedric and Anna, killed it in our in-house studio, set up with a coloured backdrop for that extra pop of summery goodness. This latest Superette drop consists of tropical prints, vibrant colours and relaxed fabrics – perfect freshness for your summer wardrobe!
… Superette Resort
With everyone’s favourite holiday just around the corner, we know that means the stress of buying the perfect pressies for your nearest and dearest (and avoiding treating yourself) is also creeping up. So, we decided to make everyone’s Christmas 2018 shopping an absolute breeze! Introducing the Superette Gift Guide: One For Me, One For You.
… Superette Gift Guide 2018: One For Me, One For You
Celebrating the creative youth and vivid imagination, we introduce our latest arrival, all the way from Spain, Wouf!
Inspired by tropical nights, botanic hideouts, urban jungles and the tireless beat of the night, Wouf flourish in unique and vibrant prints.
For thrills and frills, our latest Superette arrivals are our most epic yet! Think vacays, private jets and Palm Springs, that’s what our new season is all about. We’re always into a little touch of prints to mix into our street style and our latest drop has it all!
Check out these must-have styles your summer wardrobe will thank you for!
Renowned for their signature denim pieces and deliberate unfussy style Ksubi is undeniably one of the most coveted Australian fashion labels in the world. Having built a significant presence and cult following globally, the brand has been seen on every A-list celebrity with that extra bit of attitude. From A$AP Rocky to Kylie Jenner, The Weekend and Gigi Hadid, their denim is sure to be worn with a badass attitude. … Ksubi Update ++